Mendez Media Marketing, Inc.
ANYTHING BUT ORDINARY
Mendez Media Marketing, Inc. was founded in 2006 by Sara Mendez, as an agency that provides marketing and advertising services to companies reaching niche markets through research, mass media, multi-cultural campaigns, and digital platforms.
Today the Mendez team operates from two office locations in Central California, and specializes in digital marketing, including: social media, display, SEM, text and email campaigns, as well as audio and video digital media platforms. Results and analytics, provided with a completely transparent media buying system, provide the most efficient and effective marketing campaigns.
WHO WE ARE
The agency currently has 7 in house employees in the Fresno and Bakersfield offices. Staff includes: media buyers for broadcast, print, outdoor, and digital media, as well as creative services for broadcast media and graphic design, and a research department providing analytics including behavioral and psychographic consumer behavior analysis, supporting all media and creative proposals we provide.
Sara started her marketing career after obtaining her Bachelor’s Degree in Marketing and Management while also studying abroad in England. After working for both NBC affiliate as well as Univision Television Group, Mendez Media Marketing, Inc. was born. Sara went on to further her education and received her MBA in Global business, with a thesis on building bi-cultural brands. Sara has both consulted and handled clients in industries ranging from: non-profit, casino, automotive, retail, and service, as well as specialized in creating Hispanic initiatives for many businesses and brands. Sara began specializing in Digital media in 2013, starting with digital conferences in San Francisco and Los Angeles to later becoming a digital media agency. Sara currently teaches and develops courses in marketing, digital communications, entrepreneurship, and business for Fresno Pacific University.
Favorite Movies: Pride and Prejudice, Notting Hill, Devil Wears Prada
Favorite TV Shows: Scandal, Shades of Blue, and Blind Spot
Favorite Songs: Livin’ on a Prayer- Bon Jovi, Faithfully- Journey, Rolling in the Deep- Adele
Favorite Food: Chinese
Favorite Candy: Pretzel M&M’s
Amber was raised in Cleveland, OH, where she graduated from Bowling Green State University with a bachelor’s degree in Visual Communications/Technology. Her experience spans from Walt Disney World training in Orlando, radio and TV media and event planning, graphic design and photography, as well as client services and marketing. Amber has worked extensively in broadcast media buying, automotive, casinos, and digital video media platforms. Amber oversees all aspects of the marketing and communications process and has played a large role in clients’ overall media success.
Favorite Movies: Anything Disney or Pixar
Favorite TV Shows: Full House, Scandal, Grey’s Anatomy
Favorite Songs: Momma’s Song- Carrie Underwood, Human- Christina Perry
Favorite Food: Chicken, pizza and my dad’s homemade spaghetti
Favorite Candy: Skittles, Snickers and Twix
Stacie graduated with a Bachelor of Arts from California State University Chico and has been working in customer development, research, and organizational partnerships ever since. Today she works as client lead, overseeing project management, creative solutions, and digital media analytics. Her experience in customer development and research serves as a foundation for understanding economic, social and political impacts. Stacie has worked in event and led national nonprofits in fundraising efforts, and co-branding partnerships while managing PR efforts for both non-and for profit corporations. Most recently she has joined our digital management team, overseeing all digital advertising and is Google Certified. She has also completed a seminar put on by world-renowned entrepreneur, best-selling author and speaker, Seth Godin, and continues to work towards maintaining digital certification status, while applying new marketing trends to client marketing strategies.
Favorite Movies: American Sniper, Forgetting Sarah Marshall
Favorite TV Shows: Million Dollar Listing, Dateline (or any show on Investigation Discovery)
Favorite Songs: Warning Sign- Coldplay, Ophelia- Lumineers
Favorite Food: Mexican
Favorite Candy: Reese’s peanut butter cups
Jason’s experience in media ranges from film, television, radio, and graphic design. With over 18 years of experience he has worked with music companies on composition, and done sound design for movie trailers such as Stigmata and Mission Impossible II, as well as developed video games like SWAT II and Babylon 5. Jason was also nominated for an Emmy award in 2005 for video editing and music composition. Jason has worked with many recording artists on unique sound editing and film companies on animation and high end video editing. He has achieved national recognition for print publications, State Fair television ads, Hispanic campaigns, and creativity.
Favorite Movies: Elephant Man, Willy Wonka, Escape from New York, Deer Hunter, Fear and Loathing in Las Vegas, The Jerk, Trainspotting, Lost Highway
Favorite TV Shows: Silicon Valley, East Bound and Down, Stranger Things
Favorite Songs: Team Sleep “Ever (Foreign Flag)”, Depeche Mode “One Caress”, Gary Numan “Are Friends Electric”, Billy Joel “Vienna”, Elton John “Harmony”, Recoil “Drifting”, Portishead “Humming”, Poe “Fingertips”
Favorite Food: Skinny Pop
Favorite Candy: Whatever Amber brings to the office. Usually M&M’s.
Matthew has worked in audiovisual production, with a focus on digital media, since he graduated from Yale University. His work has ranged from local campaigns in the healthcare and technology sectors, to educational and entertainment content for clients in the US and UK. He has worked in tandem with software development teams and engineering groups to integrate creative features or solutions in traditionally rigid fields. Matthew’s passion for music contributes to the sense of play, innovation, and accessibility that he strives to incorporate into his design work.
Favorite Movies: Wall-E, Arrival, District 9
Favorite TV Shows: Veep & Bob’s Burgers
Favorite Songs: “Trapeze Swinger” -Iron & Wine, “Adrift” -Tycho, “Levitation” -Beach House
Favorite Food: Thai
Favorite Candy: Dots & Gummy Bears
Aimee is currently a senior at California State University Fresno, and joined the Mendez Media Marketing team after more than five years of business and management experience. Her previous work in team management, accounting, event coordination, and social media, play a great role in the day-to-day operations at the agency. Aimee manages Digital and Social Media campaigns, after receiving her digital certifications for Google, and manages more than $890k annually for the agency in digital media alone. The results she has been able to deliver clients are often 30-70% higher than competitive company results, and her delivered ROI continues to drive significant traffic to company websites, social media pages, and in store purchases.
Favorite Movies: Donnie Darko, Little Mermaid
Favorite TV Shows: Downton Abbey, Mad Men, The Office
Favorite Songs: Change The World- Eric Clapton, Miss Jackson- Panic! At The Disco, It’s All Coming Back To Me Now- Celine Dion
Favorite Food: The Trifecta- pizza🍕 | tacos | sushi 🍣
Favorite Candy: Anything chocolate
Mireya has an extensive background in human resource and business administration from the Financial Telecommunications and Non-Profit sectors. She graduated from California State University Fresno in 1996 with a B.S. in Business Administration, and has achieved certifications from Harvard University and George Washington University. With 10 years in broadcasting behind her, from Univision Communications, Mireya now applies her knowledge, experience and unique skill set to the many diverse clients of the agency, providing media accounting and billing management, as she reconciles invoices, confirms added value media, and keeps agency billing current and in good standing.
Favorite Movies: Instructions Not Included, Love & Basketball, Conjuring, Serendipity,
The Departed, Lord of the Rings, Gone Girl, Pulp Fiction
Favorite TV Shows: GOT (Game of Thrones), Homeland, House of Cards, Law & Order SVU
Favorite Songs: Tu Recuerdo, Ricky Martin y Chambao / Leave Out All The Rest, Linkin Park / Malo, Bebe / Love My Way, The Psychedelic Furs
Favorite Food: Spaghetti, Old Fashion or Homemade Hamburgers, Chicken Piccata
Favorite Candy: Kit Kat, Twix